Artisanal: “a product made in a traditional non-mechanized way”
Artisanal is an attribute that has to be qualified by a commitment to adhere to standards and workmanship that are drawn from tradition. Labor intensive products occupy a special place in our rapidly changing world. Wester Ross Salmon is an extended family of salmon farmers from the remote village of Ullapool on the banks of Loch Broom in Scotland. Three generations of salmon farmers and former fishermen adhere to a standard to detail that embraces both state of the art science and traditional animal husbandry.